Backlink from the blog author
Leaving good comments regularly is sure to earn you a backlink or two from the author of the blog.
(Check out “Leave comments and make other bloggers link to you” for more on this)
But can commenting do more than that? Can it help you generate many backlinks? Can it help you generate traffic? Yes!
Leave Comments For SEO
Commenting Strategy
If done correctly, leaving comments can help you:
- Build your brand
- Get lots of traffic
- Earn lots of backlinks
The catch phrase here is “if done correctly”. Let’s see what the “correct” way of commenting is to get these benefits.
Where to leave the comments?
Leaving a comment on any random blog would not help you achieve these goals. You need to leave comments at blogs that are:
- Popular (get high traffic)
- A meeting place for your target audience
Popular
The blog or website has to be popular – the more the visitors, the more people would see your comment. And the more the people seeing your comment, the more you build your brand.
Also, when your comments are meaningful and in-depth, they help you emerge as an authority. This means that many people would be tempted to check out what you write at your own blog – resulting in increased traffic to your blog!
And if they find your blog’s content good, they would link to it from their own blogs – resulting in loads of backlinks for you!
A meeting place for your target audience
You should leave comments at a blog or website that is either related to your niche, or helps people interested in your niche.
(For example, if you write about iPods, you can leave comments on blogs about iPod or Apple, or the regular technology blogs.)
That way, you would get traffic that is interested in what you write about, and would get backlinks from blogs that are related.
When to leave the comments?
Now this is extremely important.
How many times do you read a blog post, scroll to the comments, and read all the comments? “Never” is a very likely answer!
Most of us just read a couple of comments. That means that if your comment is buried way down, it would not help you achieve these goals.
So, aim to be among the first five people leaving a comment. Don’t worry, there is no rocket science here. Most bloggers have a blogging rhythm – they publish their posts at specific times of the day.
So, identify the blogs that you want to leave comments on, watch them for a couple of days, and you would know when the blog posts are published.
So, just aim and shoot 
Quality of comments
Always remember, you would be able to get traffic and links only if your comments are relevant, and add to the discussion.
Leaving comments like “Great post” or “Nice ideas” will only harm your reputation, and alienate other bloggers.
So, please refrain from commenting just for the sake of commenting, and leave only quality comments.
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