Blog SEO Expert » Link Building

Review of WordPress Plugin – SEO Ultimate

Blog SEO Expert — Thu, 22 Sep 2011 21:12:04 +0000

SEO Ultimate WordPress Plugin Review

If you have been blogging and using WordPress for even a few weeks, you would have heard of the All In One SEO plugin used to optimize blog posts. It is a great plugin, and is very widely used. However, it is also quite old.

Shouldn’t you be looking for fresh alternatives if you have just been blindly using some of the older WordPress SEO plugins like All In Once SEO or HeadSpace?

(Image by Danard Vincente)

Well, now you have a reason to – there is a new SEO plugin available that can be used for search engine optimization of your blog posts, and a lot more!

SEO Ultimate – The ultimate plugin for SEO that does a lot more

Yes, that’s true. The SEO Ultimate plugin obviously does a lot when it comes to SEO (including everything that the All In One SEO plugin does). But it goes further and does a lot many other useful things as well.

SEO Ultimate – List of Modules

SEO Ultimate WordPress Plugin - List of Modules and Functionality

404 Monitor
Canonicalizer
Code inserter
Competition researcher
Deeplink jaggernaut
File editor
Internal relevance researcher
Link mask generator
Linkbox inserter
Meta description editor
Meta keywords editor
Meta robot tags editor
More link customizer
Nofollow manager
Permalink tweaker
Rich snippet creator
Sharing facilitator
Slug optimizer
Title tag rewriter
Webmaster verification assistant
Whitepapers

Now that’s a long list, eh? The best part is – you can enable or disable each functionality individually! So you have full control over what you are entrusting the plugin with!

Now let’s dive in and look at the functionality of each of these modules.

Core Search Engine Optimization (SEO) Modules

Title Tag Rewriter

You can customize and format the title of any post, page or homepage using this module. It also puts your title at the beginning of the title tag, which is good for SEO.

Meta Description Editor

You can edit the meta description tag of any post, page or the homepage. This is what’s usually shown in the search engine results below your link, so tweaking this gives you an opportunity to influence the searchers and increase the click through rate.

Meta Keywords Editor

You can edit the meta keywords tag of any post, page or the homepage. There is also a facility to generate meta keywords using the category, tags, frequently used words in the post, etc.

You can also specify global keywords that apply to all webpages of your blog. You can also edit or update keywords for multiple posts using the mass editor.

Meta Robot Tags Editor

You can easily add no-index attribute ( ) to archives, login page, search results page etc. This is very useful in order to avoid duplicate content penalties, especially if you have set your theme to show full blog posts in the archives pages.

You can also set the meta robot tags for individual posts, pages, categories, tags, etc.

Deeplink Jaggernaut

This is an excellent tool to interlink your blog posts based on keywords.

You specify the keywords you want to target and the destination URL of the blog post you want to rank higher in search engine listings, and SEO Ultimate searches your blog’s content to create links to that post with your keyword as the anchor text.

The best part is that within WordPress, these auto generated links point to the actual post or page and not the URL. Therefore, even if you change the URL or slug of a post or page, the link would remain valid.

You can also specify the maximum number of links generated for a keyword and the maximum number of links generated on a post / page.

You can also exclude specific posts and pages from this autolinking functionality – no autolinks would be generated on these posts or pages. You can also force the module to link only to other posts in the sae category!

One cool feature of this module is that you can create links to draft posts as well. These links would not be active when the post is in draft state – they would get auto-enabled as soon as the post is published!

Slug Optimizer

This module removes small, filler words (like of, the, or, and, with, etc.) from a post or page’s URL. This way, your keywords get more weightage in the URL.

You have full control over the words that are removed from the URL.

Permalink Tweaker

This module helps you remove the category base and tag base which is the default for WordPress. As a result, the permalinks for your categories and tags would look like http://www.abc.com/category or http://www.abc.com/tag instead of http://www.abc.com/category/caegory or http://www.abc.com/tag/tag.

Keyword Research and Analysis Modules

Competition Researcher

This module gives you access to search engine data and tools using which you can analyze multiple keywords or URLs. You can:

Check the number of webpages competing for a keyword
Analyze keyword relevance in their titles, anchor text, URLs or body content
Check the number of webpages present in Google’s index from a competitor’s blog / website
Analyze a blog’s incoming & outgoing link profile

Internal Relevance Researcher

Using this module, you can find out which of your posts and pages that rank well in Google for your keywords. You can use this data to optimize your link building efforts.

Other Modules

404 Monitor

Using this module, you can see which of your URLs are giving 404 errors. Then, you can wither update the URLs or use a redirection plugin to point visitors / search engines to the correct URL.

Linkbox Inserter

This module of SEO Ultimate inserts a textbox at the bottom of your posts and pages that contains auto-generated link HTML. Your readers can use this to link to your post / page.

File Editor

This module lets you edit the .htaccess and robots.txt files from within WordPress.

Code Inserter

This module of SEO Ultimate helps you insert customer HTML or JavaScript code into the head, body, header or footer sections of your blog. You can use it to add Google Analytics script or any other scripts.

The advantage of using this module is that you no more need to use your theme to add the code – so even if you change the theme, you don’t have to worry about these codes!

Rich Snippet Creator

You can add snippet code to your posts using this module and make them more appealing to your readers.

Sharing Facilitator

This module of SEO Ultimate provides social bookmarking functionality to your readers. You can choose either an “Add This” or a “Share This” button so that your visitors can share your content on social networking sites.

Webmaster Verification Assistant

This module helps you put the Googl Webmaster Tools verification code in your blog.

Link Mask Generator

This module of the SEO Ultimate plugin creates masks for the external links on your blog, so that the external URLs look like http://www.abc.com/recommmends/seo_ultimate instead of http://www.seoultimate.com/benefits/listing.html.

This is definitely great for affiliate marketers who want to hide their tracking links, but is also good for regular bloggers since it makes the links pretty.

You have full control over which links are masked, and you can also change the base directory to anything like go, suggests, etc. (Example: http://www.abc.com/go/seo_ultimate or http://www.abc.com/suggests/seo_ultimate)

Other Features

Here are the other noteworthy features of the SEO Ultimate plugin.

Import from All In One SEO plugin

If you are already using the All In One SEO plugin, you can import the post meta data (title, description and keywords) from it. This way, you can avoid a lot of manual work if you want to switch to the SEO Ultimate plugin. You can also retain the data in the All In One SEO plugin so that you can go back to it if you don’t like the SEO Ultimate plugin (which is quite unlikely!).

Extensive help

The plugin provides extensive help which is context sensitive – you can find help on the relevant pages within the admin of your blog through WordPress’ help menu itself.

Notices

The plugin provides notices if any of your settings are blocking search engine spiders. It also displays notices if there is a conflicting plugin (like the All In One SEO plugin) active.

Uninstalling the SEO Ultimate plugin

SEO Ultimate plugin includes an uninstaller which can gracefully remove the plugin from your blog without leaving any data behind.

How to get the SEO Ultimate plugin

Now that you know the features of the SEO Ultimate plugin, I am sure you want to take it to a test drive!

SEO Ultimate is a completely free plugin approved by WordPress.org. You can download it from http://wordpress.org/extend/plugins/seo-ultimate/

What are you waiting for? Go get the SEO Ultimate WordPress plugin now!

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Review of WordPress Plugin – SEO SearchTerms Tagging 2

Blog SEO Expert — Wed, 14 Sep 2011 05:18:34 +0000

SEO SearchTerms Tagging 2 - WordPress Plugin

When it comes to Search Engine Optimization (SEO), interlinking of posts within your blog plays a big role in onsite SEO. Of course, it can be done manually while writing a blog post. But what if it can be automated? Wouldn’t it be great?

And what if the anchor text of such links contains the exact keywords people are using to look for that post? That would be simply awesome!

The “SEO SearchTerms Tagging 2″ plugin for WordPress does exactly that – automatically! And did I mention that it is free?

What does SEO SearchTerms Tagging 2 do?

The plugin primarily collects the data about the search terms used by people to arrive at your blog posts. And it has many ways of utilizing this data:

You can display the most popular search terms as a widget
You can display the most recently used search terms as a widget
You can display the random search terms as a widget
At the bottom of a post, you can display a list the search terms used to arrive at the post
The plugin identifies posts not getting any search engine traffic, and you can configure the plugin to automatically republish such posts
You can choose to convert popular keywords into the post’s tags

Benefits of using the SEO SearchTerms Tagging 2 WordPress plugin

So, what exactly are the benefits that you get from using this plugin? The primary advantage of using this plugin is more organic search engine visitors! But here are the details:

Links from widgets

Your posts receive a link from the widgets we talked about above. And since the widgets are normally site-wide, your post gets linked to from all the pages of your site. That’s a lot of link juice!

And let’s not forget the fact that the anchor text of the links is the keywords that people are already using to go to the post. In effect, you are strengthening the post’s ranking for that keyword – automatically.

Increased keyword density

When you choose to display search terms at the bottom of the post, the keyword density increases. Again, you are strengthening the post’s ranking for that keyword – without any actual effort.

Increased search engine traffic to neglected posts

When the plugin republishes a post not getting any search engine traffic, its like publishing a new post altogether. The republished posts have a higher chance of getting indexed and therefore getting new search engine visitors.

Keyword analysis / Keyword research

The plugin also helps with keyword research and analysis. In the admin screen for the plugin, you can see all the keywords that have been used to come to your blog posts and the number of time each has been used.

This means that by looking at this data, you can immediately figure out what search terms people are using to arrive at your blog. Once you know what is popular, you can write more blog posts around these topics and keywords, this increasing the search engine traffic to your blog!

How to get SEO SearchTerms Tagging 2

The plugin can be downloaded for free from the WordPress plugin directory at: http://wordpress.org/extend/plugins/searchterms-tagging-2/

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Press Release – A great way to generate backlinks to your blog

Blog SEO Expert — Wed, 07 Sep 2011 05:46:56 +0000

Backlinks using a press release

In “Backlinks – The fastest way to good SEO“, we saw how important backlinks are for SEO. We also know that backlinks can be generated by:

(Image by María Cabello)

Let’s see another great source of getting backlinks for your blog – press releases.

What is a Press Release?

A press release is a means of informing publications – newspapers, magazines and even online publications & websites – about some newsworthy development.For SEO purposes, we are interested in getting our press release published on a press release service’s website.

So if there is something happening on your blog in which other people would be interested, you can send out a press release to various publications. For example, if you are running a content on your blog, you can issue a press release. Or you can do it if you start a discussion forum on your blog.

Structure of a Press Release

A press release has several sections:

Title

This is the title of the press release – this is the first thing people would see, so choose this wisely. It should be catchy so that people would be prompted to click on it, and it should still convey what the press release is about. Just like the title of a post!

Summary

This is a short summary of the contents of your press release. Some people just put the first paragraph of their press release as the summary, but its best if you spend a couple of minutes writing it separately.

Body

This contains the actual press release contents. Most press release and distribution services allow links in this section (some for free, and some for a fee) – so this is the section that would give you the link juice!

Tags / Keywords

These are the keywords relevant to the topic of your press release – just like tags for a blog post.

Your Information

This section contains information about you – your name, email, URL, etc.

Some Press Release Distribution Service Websites

Here are some press release distribution services where you can submit your press release. Some are free, and some are paid:

Do you know of a good PR distribution service? Please let us know through your comment!

Readers who found this post were searching for:

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Generate links to your blog through WordPress and Blogspot

Blog SEO Expert — Tue, 28 Jul 2009 21:32:54 +0000

Importance of inbound links

Links pointing to your blog or website are extremely important for SEO. (Check out “Backlinks – The fastest way to good SEO” for more)

They help you get indexed faster by Google and other search engines by providing a pathway to your blog
They make you an authority site in the eyes of search engines
The backlinks drive traffic to your blog

Links To Blog

How to get the backlinks?

For best SEO, backlinks should be obtained from varied sources, and the sources of the backlinks should preferably be websites and blogs having a similar topic.

(Check out “Where to get backlinks from for good SEO” for more details on this)

(Image source)

But getting backlinks might be a little difficult when you are just establishing your blog. Once you get famous by providing good content, backlinks would pour in from other blogs.

But in the beginning, you can start by giving it a little push yourself.

Start your link building

When you want to get your blog indexed by Google, or just want those initial few backlinks, why wait for others to provide them?

You can start by starting an announcement blog at free blogging sites like WordPress.org and Blogspot.com! And what should you do with these blogs?

1. Link to your actual blog or website

On each of these blogs, you can have a post announcing your actual blog – and this announcement post should contain links to your blog with keyword rich anchor text.

These posts can be in the form of a press release informing people about your blog.

2. Link form the Blogroll

These new blogs would have their own blogrolls in the sidebar. Put your actual blog in these blogrolls – again, with keywords.

(For example, BlogSEOExpert.com would be in the blogroll as “BlogSEOExpert.com – SEO for Blogs” or “SEO for Blogs” instead of just “BlogSEOExpert.com”)

3. Category and Tags

On the WordPress.org and BlogSpot.com announcement blogs, you would need to provide a category to your announcement post. You can also provide various tags to this post.

Name the category and the tags carefully – they should be your keywords.

Advantages of blogs on WordPress.org and Blogspot / Blogger

There are multiple benefits of this strategy.

You get keyword rich backlinks to your blog or website.
Google and other search engines index WordPress and Blogspot very regularly.

Your announcement blogs would get listings on WordPress.org and BlogSpot.com under the tags and category you have specified. Since you would have specified your keywords here, people would come to these announcement blogs when they look for your keywords.

And since these blogs would have a post linking to your original blog, there is a fair chance that they would come to your blog – which means additional traffic!

Exercise caution – Don’t go overboard

Yes, there are many benefits. But please be advised that you can’t overdo this. That would be spamming.

Having one or two announcement blogs / posts is fine, but starting many such blogs just to get backlinks would take you to the “not so good” (read: blackhat) territory.

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How to get your blog or website indexed quickly by Google

Blog SEO Expert — Tue, 21 Jul 2009 15:45:06 +0000

Getting into the Google club

You put in a lot of hard work in

Choosing the domain name
Selecting the hosting provider & hosting plan
Choosing the blogging platform

Indexed Fast By Google Countdown

You also spend hours on

Selecting the theme
Setting up various plugins (including SEO plugins)
Writing blog posts and publishing them (with one keyword per post)

Now what? What is the next step? Do you just keep waiting for Google to come to your blog or website?

(Image source)

How can you get your blog or website indexed by Google real quick? Is there a fast-track process?

Here are the things that you can do to get you blog or website indexed faster by Google.

Get incoming links

Try to get some incoming links from other blogs and websites in your niche. If possible, try to get them from sites that already have some traffic, and have a good page rank (PR).

If the blog you have started is not your first blog, you can easily leverage your existing blog to get some links to the new blog!

For more on getting backlinks, please check out “Where to get backlinks from for good SEO“.

Produce fresh content

To make Google come to your blog, and to keep it coming back frequently, you need to produce fresh content constantly.

Write blog posts regularly, and Google should be at your doorstep sooner rather than later!

Utilize the power of Social Media

Submit some of your good articles to social media sites. These include (but are definitely not limited to):

Digg
Stumbleupon
Delicious
Mixx
Technorati

Google constantly indexes these social media websites, and any link back to your blog would be followed very quickly!

If you know some power users for these sites and can get your articles submitted through them, even better! This would mean that:

Your post gets a presence on the social media site, and Google would find you
Even more users get exposed to your blog post submission (due to the power user status of the submitter), and you get increased traffic at your blog. And possibly, some backlinks as well!

Use Twitter

It is still unclear if Google would follow & index your links posted in Twitter (due to the “no follow” attribute, but if nothing else, it would drive traffic to your blog and might earn you some back links!

Implement Google AdSense

When you have Google AdSense on your blog, Google needs to know the content of your blog before it can start presenting the context sensitive ads.

What does this mean? It means that Google indexes you blog to find out what it contains!

This may or may not mean immediate inclusion in the Google index, but it surely helps.

Implement Google Site Search

The logic is same as above – to give accurate search results for your blog, Google needs to know its contents. This means that Google quickly indexes you site when you use Site Search!

Leaving comments: Get multiple backlinks, get traffic, build your brand

Blog SEO Expert — Mon, 15 Jun 2009 14:43:16 +0000

Backlink from the blog author

Leaving good comments regularly is sure to earn you a backlink or two from the author of the blog.

(Check out “Leave comments and make other bloggers link to you” for more on this)

But can commenting do more than that? Can it help you generate many backlinks? Can it help you generate traffic? Yes!

Leave Comments For SEO

Commenting Strategy

If done correctly, leaving comments can help you:

Build your brand
Get lots of traffic
Earn lots of backlinks

The catch phrase here is “if done correctly”. Let’s see what the “correct” way of commenting is to get these benefits.

Where to leave the comments?

Leaving a comment on any random blog would not help you achieve these goals. You need to leave comments at blogs that are:

Popular (get high traffic)
A meeting place for your target audience

A meeting place for your target audience

You should leave comments at a blog or website that is either related to your niche, or helps people interested in your niche.

(For example, if you write about iPods, you can leave comments on blogs about iPod or Apple, or the regular technology blogs.)

That way, you would get traffic that is interested in what you write about, and would get backlinks from blogs that are related.

When to leave the comments?

Now this is extremely important.

How many times do you read a blog post, scroll to the comments, and read all the comments? “Never” is a very likely answer!

Most of us just read a couple of comments. That means that if your comment is buried way down, it would not help you achieve these goals.

So, aim to be among the first five people leaving a comment. Don’t worry, there is no rocket science here. Most bloggers have a blogging rhythm – they publish their posts at specific times of the day.

So, identify the blogs that you want to leave comments on, watch them for a couple of days, and you would know when the blog posts are published.

So, just aim and shoot

Quality of comments

Always remember, you would be able to get traffic and links only if your comments are relevant, and add to the discussion.

Leaving comments like “Great post” or “Nice ideas” will only harm your reputation, and alienate other bloggers.

So, please refrain from commenting just for the sake of commenting, and leave only quality comments.

Leave comments and make other bloggers link to you

Blog SEO Expert — Thu, 11 Jun 2009 12:54:48 +0000

Quality of Backlinks

Backlinks from any and every blog or website would not help you in your SEO efforts. You need to get backlinks from quality sites in order to rank higher in search engine result pages (SERPs).

What can be better than getting links from other good quality blogs?

Links from other quality blogs in your niche are extremely valuable for good SEO. The problem is getting the other blogger to link to you!

Leave comments, get backlinks

Ok, it is not that easy. However, it isn’t very difficult either. Read on.

When you leave meaningful comments on someone’s blog, he or she is much more likely to link back to you. Here are the reasons:

1. Commenting creates inherent liking

Every blogger likes to have a community around his or her blog. Comments and commenters are an integral part of this community.

When you leave comments on a blog, you automatically get into the good books of the blogger, because you are helping his / her blog!

2. Good comments are thought provoking

When you leave comments that add to the discussion, or comments that counter the view of the blogger, it prompts the blogger to think more about the topic.

He / she may or may not agree with what you say, but it always prompts them to think deeper. And since you provoke the though, they are more likely to remember you and link back to you – especially if they write a follow-up post based on this!

3. Regular, quality comments create high recall value

When another blogger sees your name regularly in the comments section, with contents that add to the discussion in a meaningful way, your name would have a high recall value in the mind of the blogger.

And remember, you might need to write to the blogger asking for a backlink to your blog. In this case, it would help tremendously if your name is familiar to the blogger.

After all, it would be difficult to say no to a loyal reader and a regular contributor!

The other side – Spammy comments

All this doesn’t mean that mere commenting would earn you backlinks. Remember, your comments need to add to the discussion in some way. The comments have to be relevant and meaningful.

There is no point in commenting for the sake of commenting – leaving a spammy comment like “Great post!” wouldn’t help at all.

In fact, it would do the opposite – it would make the blogger remember you as a comment spammer, which is best avoided!

Therefore, do leave comments, but only when you have something meaningful to say.

Conclusion

Leaving meaningful comments regularly increases your familiarity, which is like brand building for you.

And if the comments are really though provoking, the blogger is very highly likely to link to you in future posts.

Bottomline: Leave good comments, and earn backlinks!

Note: Leaving comments can get you more backlinks, and more traffic too! Check out “Leaving comments: Get multiple backlinks, get traffic, build your brand” for more on this.

How to reduce bounce rate on your blog and improve SEO

Blog SEO Expert — Fri, 05 Jun 2009 03:41:38 +0000

Reduce Bounce Rate

High bounce rate hurts your SEO

When a visitor sent to your blog or website by a search engine bounces, it means that he did not find what he was looking for at your blog or website.

The search engine views this as a vote against your site, and pushes your blog or website down on its SERPs!

(Image source)

(Check out “Reduce the bounce rate, improve your SEO” for more details on this)

How to reduce the bounce rate

There are a few simple things that you can do in order to reduce the bounce rate.

The question that needs to be asked is: Why do visitors bounce? It can be because:

They did not find what they were looking for
They found what they were looking for, but still didn’t see any other page or post

Well, there isn’t much you can do for the first. At times, your blog or website can come up in the SERPs for irrelevant searches.

(For example, my post “Keyword density – What is right, what is wrong” often comes up in the SERPs for the search term “What is right what is wrong”. Now clearly, this post is irrelevant for the people searching for this term – and they mostly bounce)

But there are some things you can do for the second category of people.

1. Have meaningful internal linking of posts

The idea here is to have various means of highlighting the content of your blog to the visitors.

Maybe you can have a list of related posts at the bottom of each post, or you can have a “people who liked this post also liked” type of list.

This way, your readers would come to know about other content of your blog or website without having to search for it.

This would increase the chances of them reading more than just one post or page on your site, and therefore, decrease your bounce rate.

To know more about different ways of highlighting your content, please read “7 ways to implement internal linking of your posts for better SEO“.

2. Have a welcome message for visitors

Now this is a little extra that you can have for your search engine visitors.

Wouldn’t it be nice if you could present a customized message to the visitors from search engines, and highlight your best posts there?

The good news is that you can! You can show a message specifically to search engine visitors, and list your best posts there. Or, you can list posts that are relevant to the search terms used by the visitor!

There are many plugins available for this for various blogging platforms.

What not to do to reduce the bounce rate

We saw the ways of reducing the bounce rate – using these techniques, you can decrease the bounce rate meaningfully.

However, many people try to reduce the bounce rate artificially. Some examples:

“Click for more” or “Read more” links (on pages other than archive pages)
Posts broken into multiple pages, each page containing just a few paragraphs

If at all, these methods would artificially decrease your bounce rate. However, it is more likely that visitors would get annoyed by this, and would never come back!

My advise – stay away from these, and employ only genuine ways of reducing your bounce rate.

Where to get backlinks from for good SEO

Blog SEO Expert — Fri, 22 May 2009 04:00:16 +0000

Backlinks For SEO

Where should you get backlinks from?

Backlinks have a lot of importance in the algorithms of modern search engines like Google. The more backlinks your blog has, the better is your ranking in the search engine result pages (SERPs).

Of course, if you have your keywords in the backlinks, your rankings would be even higher.

(Image source)

But where should you get these backlinks from? What should be the source? Is it fine to get the backlinks from any website or blog?

No! The type of sites from where you get these backlinks affects your ranking – and has the potential to even harm your rankings!

So, follow these principals in your link building exercise:

Site / Blog having content on a related topic

Try to get links from blogs that write about topics similar to yours.

For example, if your blog is about celebrities, try to get links from blogs about celebrities, celebrity fashion, or even movies.

Having a link from sites having related content adds extra weight to that backlink in the eyes of Google. (And if you can have your keywords in the anchor text of the backlink, it’s a big bonus!)

Site / Blog having a good Google Page Rank

Page Rank is an assessment of a webpage by Google. It ranges from 0 to 10, and the higher the number, the better is the page from Google’s point of view.

A page rank is assigned to each individual page (URL) of a blog or website. Thus, every webpage of a blog or a website has a different page rank.

Try to get links from pages or posts that have a high Page Rank. A backlink from a high page rank webpage carries a lot more weight than a backlink from a low page rank site!

However, in your link building efforts, do not focus just on high page rank sites – if Google sees that all your backlinks are from high page rank sites, it would assume that the links are not organic (that is, they are purchased). This can harm your rankings.

Therefore, have the backlinks from sites having different page ranks so that the distribution seems natural to Google. But you can put in slightly more effort in getting backlinks from high page rank sites!

Link farms?

There are many sites that exist only for providing links to other sites. These sites have thousands of outgoing links, pointing to all kinds of sites!

Such sites are called link farms, and are considered “bad” by Google and other search engines. (They are also known as “bad neighborhoods”).

Avoid getting links from these sites. A backlink from a link farm would have a negative impact on your SEO efforts – your rankings would actually suffer due to this.

Web Directories?

Web directories are also sites linking to other sites and blogs, and are usually arranged based on topics and subtopics. (Yahoo is a web directory)

The problem is that there is a very thin line between a link farm and a web directory.

Therefore, please avoid directories that include any and every blog in their listing. Submit your blog’s link to only those directories that have a manual or human review process for inclusion of links.

Conclusion

Follow these simple guidelines, and you should be achieving top rankings in the SERPs soon!

Do you think there are other types of sites from where links are desirable, or from where links are avoidable? Please let me know through the comments.

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Boost your SEO efforts – Have keywords in the link Anchor Text

Blog SEO Expert — Tue, 19 May 2009 02:45:54 +0000

Links do the job…

External links and internal links are very important from an SEO point of view.

These links make Google and other search engine spiders visit your blog, and thus, help your blog get indexed.

Apart from this, the links are treated as a vote of confidence from the linking blog or website, and your ranking in the search engine result pages (SERPs) gets a boost due to this.

…but make them work harder

Yes, links do the job. But they can do a lot more than that!

Simply having links point to your blog or blog posts is enough in itself. But if you use the most appropriate words in the anchor text of your links, the links would become a lot more valuable!

Search engines like Google not only look at the number of links to your blog, but also at the anchor text of the link. To use our “vote” analogy, it means that Google treats a link as a vote for your blog for the words used in the anchor text.

That is, Google thinks that the linking website or blog finds your blog relevant for the words found in the anchor text. And if the linking site finds your blog relevant, searchers would too, right?

And that’s why Google ranks your blog higher for these terms!

Use keywords in the link’s Anchor Text

What words do you think are the most relevant for your blog? Your keywords!!

And your goal is to make Google and other search engines believe that your blog is the most relevant blog or site for your keywords.

Therefore, make sure that you use your keywords in the anchor text of your links – it is a sure shot way of improving your search engine ranking for your chosen keywords!

Backlinks and Internal Links

Getting your keywords in backlinks from other blogs and websites is more difficult – after all, some other webmaster controls these backlinks, and you might not have the liberty to specify the anchor text!

So, start with using keywords in your blog’s internal links – it is easy, and can be done immediately!

What is “Anchor Text”?

For those who are new to link building, anchor text is the text that you click in a hyperlink.

Thus, “Blog SEO Expert – SEO for Blogs” is the anchor text in the following link:

Blog SEO Expert – SEO for Blogs

Blog SEO Expert » Link Building

Review of WordPress Plugin – SEO Ultimate

SEO Ultimate – The ultimate plugin for SEO that does a lot more

SEO Ultimate – List of Modules

Core Search Engine Optimization (SEO) Modules

Title Tag Rewriter

Meta Description Editor

Meta Keywords Editor

Meta Robot Tags Editor

Deeplink Jaggernaut

Slug Optimizer

More Link Customizer

Permalink Tweaker

Keyword Research and Analysis Modules

Competition Researcher

Internal Relevance Researcher

Other Modules

404 Monitor

Linkbox Inserter

File Editor

Code Inserter

Rich Snippet Creator

Sharing Facilitator

Webmaster Verification Assistant

Link Mask Generator

Other Features

Import from All In One SEO plugin

Extensive help

Notices

Uninstalling the SEO Ultimate plugin

How to get the SEO Ultimate plugin

Readers who found this post were searching for:

Review of WordPress Plugin – SEO SearchTerms Tagging 2

What does SEO SearchTerms Tagging 2 do?

Benefits of using the SEO SearchTerms Tagging 2 WordPress plugin

Links from widgets

Increased keyword density

Increased search engine traffic to neglected posts

Keyword analysis / Keyword research

How to get SEO SearchTerms Tagging 2

Readers who found this post were searching for:

Press Release – A great way to generate backlinks to your blog

What is a Press Release?

Structure of a Press Release

Title

Summary

Body

Tags / Keywords

Your Information

Some Press Release Distribution Service Websites

Readers who found this post were searching for:

Generate links to your blog through WordPress and Blogspot

Importance of inbound links

How to get the backlinks?

Start your link building

1. Link to your actual blog or website

2. Link form the Blogroll

3. Category and Tags

Advantages of blogs on WordPress.org and Blogspot / Blogger

Exercise caution – Don’t go overboard

Readers who found this post were searching for:

How to get your blog or website indexed quickly by Google

Getting into the Google club

Get incoming links

Produce fresh content

Utilize the power of Social Media

Use Twitter

Implement Google AdSense

Implement Google Site Search

Leaving comments: Get multiple backlinks, get traffic, build your brand

Backlink from the blog author

Commenting Strategy

Where to leave the comments?

Popular

A meeting place for your target audience

When to leave the comments?

Quality of comments

Leave comments and make other bloggers link to you

Quality of Backlinks

Leave comments, get backlinks